Scott's Cod Liver Oil

Scotts cod liver oil brand logo

Client: The Brand Union. Singapore.

  • Character
  • Food
  • Landscapes

New illustrative brand icon, designed to refresh and modernise the established and historic 1884 Scott's cod liver oil fisherman illustration. The Brand Union commissioned Chris Mitchell to illustrate a new characterful fisherman icon, loosely based on the original pose to feature within a roundel holding device and banner. Crafted lettering by associate Chris Weir. Single colour versions were also designed.