Client: JKR. UK
London design consultancy JKR commissioned Chris Mitchell to help develop and craft an inspirational, passionate and dynamic icon to convey the same values of the Woman's Cricket Super League identity logo. Known as the Kia Super League for sponsorship reasons, the dramatic new illustrative logo will feature across many design platforms and materials. In developing higher standards, the England and Wales Cricket Board (ECB) hope that the WCSL will develop into a semi- professional competition.