Hornsby's Hard Crisp Cider

Hornsbys Cider Brand Logo

Client: Blue Marlin. New York. USA

  • Animals
  • Drinks

Blue Marlin commission Chris Mitchell to create a contemporary, masculine rhinoceros to feature as an illustrative brand icon for Hornsby's Hard Crisp Cider. Blue Marlin's revolutionary label design did not feature the full charging rhino but focused on the head to achieve maximum impact on shelves.