Client: Echo Brand Design. UK
Founded in 2010, English Tea Shop is a successful and sustainable organic tea company based in Sri Lanka. As part of the tea companies rebrand project, Chris Mitchell was briefed by Echo Brand Design to develop their initial concept brand marque, in the form of craft refinement, added clarity and beauty. Inspired by the vibrant colours of Sri Lanka, product range differentiation was made possible by subtly altering elements of illustrative content and colour combinations.